This week’s guest is beauty and wellness publicist, Christina Monteleone Boyarsky, who is also the founder of CMB Media. In this episode, we talk about:
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Why Christina started her own PR firm and how she landed her first client
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Being her own boss and how she handles the stress and pressure
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Her morning routine and reality of being a publicist
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Stereotypes of being a publicist that are true and false
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Spilling the tea on the publicity world and her thoughts on stealing clients
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Career highlights and goals
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About Christina: Christina doesn't just work with clients; she becomes their ultimate hype woman. Her infectious enthusiasm and unwavering dedication make clients feel like they're part of an exhilarating journey. She's here to make sure you're excited about the media splash and brand growth that's about to unfold. While many promise the world, Christina delivers it. Her secret sauce? The relationships she's nurtured over the past decade. CMB Media thrives on genuine connections, transforming them into opportunities, alliances, and impactful stories that resonate. Christina adores what she does. The thrill of securing her clients a spot on Good Morning America or The New York Times is her daily motivation. She doesn't just love her job; she lives it.
Bio: Christina is a media-savvy communications professional with a decade of experience in the beauty and wellness industry. Christina's developed large-scale brand campaigns and generated media buzz for celebrity experts, fitness studios, and prestige beauty and wellness brands. Her solutions-driven mindset, determination, and creative spirit is the key to her success, finding potential in every opportunity for her clients. Over the years, Christina has cultivated relationships with key opinion leaders, editors, producers, podcasters, and tastemakers in the industry to gain her clients national recognition.
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